{"product_id":"deep-aubergine-purple-brown-handwoven-pure-silk-kanchi-pattu-ettukol-saree-with-heritage-gold-border","title":"Deep Aubergine Purple-Brown Handwoven Pure Silk Kanchi Pattu Ettukol Saree with Heritage Gold Border","description":"\u003cp style=\"color:#8A6D28;\"\u003ePongal celebration with kolam, sugarcane, and traditional dress — Tamil community event calls for a saree that carries both grace and history, and this Deep Aubergine Purple-Brown Ettukol saree was handwoven for exactly that moment. The distinctive eight-shuttle Ettukol weave gives this saree its bold, architectural border. Each saree takes 30 days from dyeing to weaving and cannot be replicated by machine. Handcrafted on family looms in Kunnam village in Kanchipuram district, Tamil Nadu. \u003ca href=\"\/blogs\/our-story\/\" style=\"color:#C4622D;\"\u003eRead our story\u003c\/a\u003e.\u003c\/p\u003e\u003cdiv style=\"background:#FBF3E3;border:1px solid #E4CFA0;padding:16px 20px;margin:20px 0;border-radius:4px;\"\u003e\u003cp style=\"color:#8A6D28;margin:0;\"\u003e❖ \u003cstrong\u003eHandwoven to order, not mass-produced.\u003c\/strong\u003e Nothing here comes off a shelf — 30 days of dyeing, threading, and weaving go into every saree.\u003c\/p\u003e\u003c\/div\u003e\u003cdiv style=\"margin:16px 0;display:flex;flex-wrap:wrap;gap:8px;align-items:center;\"\u003e\n\u003ca href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0837\/7355\/4964\/files\/idam-living-silk-mark-india-authorised-user-certificate-kanchipuram-2026-2031.jpg?v=1786151620\" target=\"_blank\" rel=\"noopener\" style=\"display:inline-flex;align-items:center;gap:8px;background:#ffffff;border:1px solid #E4CFA0;border-radius:20px;padding:4px 14px 4px 4px;text-decoration:none;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0837\/7355\/4964\/files\/idam-living-silk-mark-india-authorised-user-certificate-kanchipuram-2026-2031.jpg?v=1786151620\" alt=\"Silk Mark India Authorised User Certificate\" style=\"width:28px;height:28px;object-fit:cover;border-radius:50%;border:1px solid #E4CFA0;\"\u003e\u003cspan style=\"color:#C4622D;font-size:13px;font-weight:700;\"\u003eSilk Mark Certified ↗\u003c\/span\u003e\u003c\/a\u003e\u003cspan style=\"display:inline-block;background:#F5EAD3;color:#8A6D28;padding:6px 14px;border-radius:20px;font-size:13px;\"\u003e30 Days on Loom\u003c\/span\u003e\u003cspan style=\"display:inline-block;background:#F5EAD3;color:#8A6D28;padding:6px 14px;border-radius:20px;font-size:13px;\"\u003ePure Mulberry Silk\u003c\/span\u003e\u003cspan style=\"display:inline-block;background:#F5EAD3;color:#8A6D28;padding:6px 14px;border-radius:20px;font-size:13px;\"\u003eHandwoven in Kanchipuram\u003c\/span\u003e\n\u003c\/div\u003e\u003cp style=\"color:#8A6D28;\"\u003eThe luxurious deep aubergine purple-brown body is woven from pure mulberry silk, its rich depth of colour touched throughout with warm tones of chocolate brown, offering a graceful sheen. This is the \u003ca href=\"\/collections\/indian-kanchipuram-sarees-pure-silk\" style=\"color:#C4622D;\"\u003eEttukol\u003c\/a\u003e weave at its most architectural—explore our \u003ca href=\"\/collections\/indian-kanchipuram-sarees-pure-silk\" style=\"color:#C4622D;\"\u003ePure Silk Kanchipuram Sarees\u003c\/a\u003e to discover the full range of traditional weaves.\u003c\/p\u003e\u003cp style=\"color:#8A6D28;\"\u003eFraming the saree is the signature antique gold zari Ettukol border, distinguished by its bold temple-inspired geometric pattern. A grand heritage pallu completes this timeless Kanchipuram masterpiece.\u003c\/p\u003e\u003cp style=\"color:#8A6D28;\"\u003eHandwoven by skilled artisan families in Kanchipuram, Tamil Nadu, using pure mulberry silk and traditional handloom techniques, this saree is perfect for weddings, festive celebrations, temple ceremonies, and collectors who appreciate authentic Kanchipuram craftsmanship.\u003c\/p\u003e\u003cdiv style=\"background:#FBF3E3;border:1px solid #E4CFA0;padding:16px 20px;margin:20px 0;border-radius:4px;\"\u003e\u003cp style=\"color:#8A6D28;margin:0;\"\u003e\u003cstrong\u003eBlouse Piece Included:\u003c\/strong\u003e 0.8m self-colour piece, with complimentary tailoring through August 27 ($30 value). See our \u003ca href=\"\/pages\/blouse-stitching-guide\" style=\"color:#C4622D;\"\u003eBlouse Stitching Guide\u003c\/a\u003e.\u003c\/p\u003e\u003c\/div\u003e\u003ctable style=\"width:100%;border-collapse:collapse;margin:20px 0;\"\u003e\n\u003ctr\u003e\n\u003ctd style=\"color:#8A6D28;font-style:italic;padding:6px 0;\"\u003eWeave\u003c\/td\u003e\n\u003ctd\u003e\n\u003ca href=\"\/collections\/indian-kanchipuram-sarees-pure-silk\" style=\"color:#C4622D;\"\u003eEttukol\u003c\/a\u003e — traditional eight-shuttle weave\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"color:#8A6D28;font-style:italic;padding:6px 0;\"\u003eBody\u003c\/td\u003e\n\u003ctd\u003eDeep Aubergine Purple-Brown with tones of rich chocolate brown, pure mulberry silk\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"color:#8A6D28;font-style:italic;padding:6px 0;\"\u003eBorder\u003c\/td\u003e\n\u003ctd\u003eAntique gold zari Ettukol border with bold temple-inspired geometric peaks\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"color:#8A6D28;font-style:italic;padding:6px 0;\"\u003ePallu\u003c\/td\u003e\n\u003ctd\u003eRichly woven grand pallu\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"color:#8A6D28;font-style:italic;padding:6px 0;\"\u003eBlouse\u003c\/td\u003e\n\u003ctd\u003e0.8m self-colour piece\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"color:#8A6D28;font-style:italic;padding:6px 0;\"\u003eLength\u003c\/td\u003e\n\u003ctd\u003e6.3m total\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"color:#8A6D28;font-style:italic;padding:6px 0;\"\u003eOrigin\u003c\/td\u003e\n\u003ctd\u003eKunnam village, Kanchipuram district, Tamil Nadu\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e\u003cdiv style=\"display:flex;flex-wrap:wrap;gap:10px;margin:20px 0;\"\u003e\n\u003ca href=\"\/pages\/blouse-stitching-guide\" style=\"flex:1;min-width:150px;display:flex;flex-direction:column;align-items:center;gap:4px;text-align:center;background:#fff;border:1px solid #E4CFA0;border-radius:8px;padding:14px 10px;text-decoration:none;\"\u003e\u003csvg viewbox=\"0 0 24 24\" width=\"22\" height=\"22\" fill=\"none\" stroke=\"#C4622D\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\u003e\u003cpath d=\"M4 4h16v14a2 2 0 0 1-2 2H6a2 2 0 0 1-2-2V4z\"\u003e\u003c\/path\u003e\u003cpath d=\"M9 4v4l3-2 3 2V4\"\u003e\u003c\/path\u003e\u003c\/svg\u003e\u003cspan style=\"font-family:Helvetica,Arial,sans-serif;font-size:13px;font-weight:700;color:#C4622D;line-height:1.3;\"\u003eComplimentary Blouse Stitching\u003c\/span\u003e\u003cspan style=\"font-family:Helvetica,Arial,sans-serif;font-size:11px;color:#8A6D28;line-height:1.3;\"\u003eWith every Kanchipuram saree\u003c\/span\u003e\u003cspan style=\"font-family:Helvetica,Arial,sans-serif;font-size:10px;font-weight:700;color:#fff;background:#C4622D;padding:2px 8px;border-radius:10px;margin-top:2px;letter-spacing:0.05em;\"\u003eENDS AUG 27\u003c\/span\u003e\u003c\/a\u003e\n\u003ca href=\"\/pages\/shipping-returns\" style=\"flex:1;min-width:150px;display:flex;flex-direction:column;align-items:center;gap:4px;text-align:center;background:#fff;border:1px solid #E4CFA0;border-radius:8px;padding:14px 10px;text-decoration:none;\"\u003e\u003csvg viewbox=\"0 0 24 24\" width=\"22\" height=\"22\" fill=\"none\" stroke=\"#C4622D\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\u003e\u003crect x=\"1\" y=\"7\" width=\"15\" height=\"10\" rx=\"1\"\u003e\u003c\/rect\u003e\u003cpath d=\"M16 10h3l3 3v4h-6\"\u003e\u003c\/path\u003e\u003ccircle cx=\"6\" cy=\"18\" r=\"1.6\"\u003e\u003c\/circle\u003e\u003ccircle cx=\"18\" cy=\"18\" r=\"1.6\"\u003e\u003c\/circle\u003e\u003c\/svg\u003e\u003cspan style=\"font-family:Helvetica,Arial,sans-serif;font-size:13px;font-weight:700;color:#C4622D;line-height:1.3;\"\u003eShipping Made Simple\u003c\/span\u003e\u003cspan style=\"font-family:Helvetica,Arial,sans-serif;font-size:11px;color:#8A6D28;line-height:1.3;\"\u003eEverything you need to know\u003c\/span\u003e\u003c\/a\u003e\n\u003ca href=\"\/pages\/pure-kanchipuram-silk-saree-care-guide\" style=\"flex:1;min-width:150px;display:flex;flex-direction:column;align-items:center;gap:4px;text-align:center;background:#fff;border:1px solid #E4CFA0;border-radius:8px;padding:14px 10px;text-decoration:none;\"\u003e\u003csvg viewbox=\"0 0 24 24\" width=\"22\" height=\"22\" fill=\"none\" stroke=\"#C4622D\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\u003e\u003cpath d=\"M12 3c-3 3-7 5-7 10a7 7 0 0 0 14 0c0-5-4-7-7-10z\"\u003e\u003c\/path\u003e\u003c\/svg\u003e\u003cspan style=\"font-family:Helvetica,Arial,sans-serif;font-size:13px;font-weight:700;color:#C4622D;line-height:1.3;\"\u003eLove Your Silk for Longer\u003c\/span\u003e\u003cspan style=\"font-family:Helvetica,Arial,sans-serif;font-size:11px;color:#8A6D28;line-height:1.3;\"\u003eSimple care for a lifetime\u003c\/span\u003e\u003c\/a\u003e\n\u003c\/div\u003e\u003cdiv style=\"text-align:center;padding:28px 16px;background:#FBF6EC;border:1px solid #E9DFD2;border-radius:8px;margin:24px 0;\"\u003e\n\u003cp style=\"font-family:Helvetica,Arial,sans-serif;font-size:13px;font-weight:700;letter-spacing:1px;text-transform:uppercase;color:#2B2420;margin:0 0 18px;\"\u003eCheckout securely with\u003c\/p\u003e\n\u003cdiv style=\"display:flex;justify-content:center;align-items:center;gap:8px;flex-wrap:nowrap;overflow-x:auto;margin-bottom:22px;\"\u003e\n\u003cdiv style=\"font-family:Helvetica,Arial,sans-serif;font-weight:800;font-style:italic;font-size:12px;color:#1A1F71;flex-shrink:0;\"\u003eVISA\u003c\/div\u003e\n\u003cdiv style=\"display:inline-flex;align-items:center;flex-shrink:0;\"\u003e\n\u003cdiv style=\"width:14px;height:14px;border-radius:50%;background:#EB001B;display:inline-block;\"\u003e\u003c\/div\u003e\n\u003cdiv style=\"width:14px;height:14px;border-radius:50%;background:#F79E1B;display:inline-block;margin-left:-5px;\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"background:#2E77BC;color:#fff;font-family:Helvetica,Arial,sans-serif;font-weight:700;font-size:9px;padding:5px 7px;border-radius:3px;flex-shrink:0;white-space:nowrap;\"\u003eAMEX\u003c\/div\u003e\n\u003cdiv style=\"font-family:Helvetica,Arial,sans-serif;font-weight:800;font-style:italic;font-size:12px;color:#003087;flex-shrink:0;white-space:nowrap;\"\u003ePay\u003cspan style=\"color:#009cde;\"\u003ePal\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"background:#5A31F4;color:#fff;font-family:Helvetica,Arial,sans-serif;font-weight:700;font-size:9px;padding:5px 8px;border-radius:3px;flex-shrink:0;white-space:nowrap;\"\u003eshop Pay\u003c\/div\u003e\n\u003cdiv style=\"background:#000;color:#fff;font-family:Helvetica,Arial,sans-serif;font-weight:600;font-size:9px;padding:5px 8px;border-radius:3px;flex-shrink:0;white-space:nowrap;\"\u003eApple Pay\u003c\/div\u003e\n\u003cdiv style=\"background:#fff;border:1px solid #E9DFD2;color:#3C4043;font-family:Helvetica,Arial,sans-serif;font-weight:600;font-size:9px;padding:5px 8px;border-radius:3px;flex-shrink:0;white-space:nowrap;\"\u003eG Pay\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"display:flex;justify-content:center;gap:10px;flex-wrap:wrap;\"\u003e\n\u003cdiv style=\"width:92px;\"\u003e\u003csvg viewbox=\"0 0 200 200\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"\u003e\u003cdefs\u003e\u003cpath id=\"badge_top1\" d=\"M 40,100 A 60,60 0 0 1 160,100\" 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cx=\"100.0\" cy=\"178.0\" r=\"24\"\u003e\u003c\/circle\u003e\u003ccircle cx=\"75.9\" cy=\"174.18\" r=\"24\"\u003e\u003c\/circle\u003e\u003ccircle cx=\"54.15\" cy=\"163.1\" r=\"24\"\u003e\u003c\/circle\u003e\u003ccircle cx=\"36.9\" cy=\"145.85\" r=\"24\"\u003e\u003c\/circle\u003e\u003ccircle cx=\"25.82\" cy=\"124.1\" r=\"24\"\u003e\u003c\/circle\u003e\u003ccircle cx=\"22.0\" cy=\"100.0\" r=\"24\"\u003e\u003c\/circle\u003e\u003ccircle cx=\"25.82\" cy=\"75.9\" r=\"24\"\u003e\u003c\/circle\u003e\u003ccircle cx=\"36.9\" cy=\"54.15\" r=\"24\"\u003e\u003c\/circle\u003e\u003ccircle cx=\"54.15\" cy=\"36.9\" r=\"24\"\u003e\u003c\/circle\u003e\u003ccircle cx=\"75.9\" cy=\"25.82\" r=\"24\"\u003e\u003c\/circle\u003e\u003ccircle cx=\"100\" cy=\"100\" r=\"80\"\u003e\u003c\/circle\u003e\u003c\/g\u003e\u003ctext font-family=\"Helvetica,Arial,sans-serif\" font-size=\"20\" font-weight=\"700\" letter-spacing=\"0.2\" fill=\"#fff\"\u003e\u003ctextpath href=\"#badge_top2\" startoffset=\"50%\" 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